Design Methods To Make Your PowerPoint Presentation Impactful
When it comes to putting together and executing a presentation there are people who can make a five minute speech feel like an hour and then there are those presenters that melt your mind with the power and effectiveness of their presentation. It’s not the fact they are great public speakers, but their ability to masterfully incorporate a slide show into their speech. These slide shows are deliberately developed to enhance the speaker’s impact. There are many proven effective design methods to choose from.
1. Takahashi Method
A popular choice for presenters is the Takahashi method. This way of presenting slides forgoes charts, color pictures, abstract designs, and slides with multiple bullet lists. Instead Takahashi uses king-sized words as the visual for the slide. Each slide will usually display one or two keywords relevant to the presenter’s current state of the speech. Although the Takahashi design method will use many more slides than in a traditional presentation it allows the audience to easily follow the speech and quickly understand the main emphasis of the moment.
2. Kawasaki Method
Another method that follows the keep it simple ideology is Guy Kawasaki’s 10-20-30 method: that is 10 slides, in 20 minutes, using 30 point font. Kawasaki uses this approach to keep the presentation brief, easily absorbed, and simple. Typically this style of slide show is used when you are attempting to bring an agreement between two sides, such as a venture capitalist presentation.
3. Lessig Method
Larry Lessig is also known for his ability to provide powerful PowerPoint presentations on a wide variety of topics. He does through the use of many slides syncing with the speech being given. He limits the use of imagery, although not to the extent of Takahashi, and instead keeps slides changing with the words of the speech. This style of presentation holds the audience’s attention as if they are witnessing the narration of a movie.
4. Godin Method
Unlike Lessig and Takahashi’s absence or limited use of imagery, Seth Godin uses carefully placed and captivating pictures to enhance his ability to present. Rather than creating slides that simply repeat your words to the audience he recommends using stunning imagery on the slide to reinforce what you are telling the audience. Displaying a visually interesting image that coincides with your speech creates an anchor in the audience’s mind. This creates a slideshow capable of eliciting a strong emotional connection between the presenter and his listeners.
5. Jobs Method
One of the more infamous and powerful presenters in recent history has been Steve Jobs. He developed PowerPoint presentations utilizing very large images and text. Keeping each slide focused on one piece of information with a visual yet minimalist design, allowed him to give impactful demonstrations.
These are a handful of the many design methods that can be used to present a slideshow, achieving your desired effect. When choosing how to develop your presentation consider what your ultimate desired outcome is and then choose the design methodology that will best help you to achieve that success.