How Companies are Using Social Media for Recruiting

Social Media for Recruiting
Source of Infographic: Career Enlightenment

How Social Media Has Changed Recruiting

Did you know that there are six other people who want the open position that you’ve just sent in application materials to get for yourself? Recruiting for open jobs has shifted from newspapers and word of mouth to social media sites. Over 90% of hiring managers have said that they plan on using sites like Facebook, Twitter, and LinkedIn to find viable recruits for jobs. More than 60% of companies have already successfully hired someone that they found because of social media. What does this mean? It means that if you aren’t online looking for your next job, one of those other 6 people are probably going to get it before you.

Social Media Can Hinder Just As It Can Help

A third of all employers have gotten rid of a potentially viable candidate because of what they found on their social media profile. Employees are being fired regularly these days because of pictures and opinions that are placed on Facebook and Twitter. That means what a social media site can potentially hinder someone as much it can help someone if it is used improperly. Though Americans are all for free speech, your profile is a professional representation of who you are. If you are unprofessional online, chances are you’ll be unprofessional at the office, and that’s not a risk employers are willing to take when there’s six other viable candidates for your job.

Social Media Can Help You Differentiate

Did you know that there are, on average, about 2,000 people on LinkedIn at any given moment that have the same name as someone on the FBI’s Most Wanted List? Every state in America also has their own wanted lists were there can be plenty of name duplication. Rather than risk having a mistaken identity thanks to a common name on an application, a social media link can help an employer recognize someone, what their accomplishments are, and make them want to hire that person immediately.

LinkedIn Is Where the Hiring Action Is

Though many companies utilize Twitter and Facebook to find engaging personalities and talent from a social perspective, the big winner is actually LinkedIn. Eight out of 10 employers that source candidates from social media utilized LinkedIn as a resource. If you’re needing employment and aren’t on LinkedIn, setup a profile today. You don’t need to know a lot of people who are on the network – it’s important to just be on the network so you can be found.

What Does Your Social Media Reputation Look Like?

If you’ve got a solid presence on your social networks where you’ve engaged followers and have a professional reputation, then you’ve got yourself a tremendous asset in your hip pocket. Use this resource as you apply for jobs and make sure that potential employers can find out how solid you are too! With more employers than ever before looking to social media to find their next, best employee, the time is now to clean up or establish a reputation if you don’t have it so you can have the perfect job when it becomes available.

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